Posts Tagged ‘new media’

The evolution of a buzzword – Social media

Monday, July 13th, 2009
Back when the term "social media" wasn't even the germ of a thought, 5-10 years ago: Average Joe: "So, what do you do?" You: "I market in emerging online channels." Average Joe: "Oh, so you're a marketer."
When only the in folks knew it was called social media, 3-5 years ago: "So, what do you do?" "I work in social media." "Huh?" "Online marketing."
When the broader internet… Read More

“Tweeting & Blogging are a Waste of Time!”

Wednesday, February 18th, 2009
I often find it amusing and somewhat baffling when people tell me they cannot see the value of being on Linkedin, Facebook, Twitter, having a blog, etc. I get this from friends, coworkers, and new acquaintances.
I try to explain that I understand that it seems foreign and that being involved in social networks and interactive media might not be relevant to some people, but honestly, when the president of… Read More