Bill Jacobs writes the best nonprofit-focused, no BS blog out there. If you are at all involved or interested in nonprofits, visit his website and subscribe.
In Bill’s most recent post about nonprofit social media use, he has three main…
There might be a lot of hype around them, but as far as I’m concerned Klout and similar social scoring mechanisms are too flawed to be useful right now.
To the best of my knowledge, the first social scoring mechanism…
Years ago, a few months after I started this blog, I was chugging along at a few hundred subscribers and an average of 1,000-1,500 daily uniques. As with most everyone else, I have been concerned with how to get more…
Some people say, “What will be the next Facebook?”
Other’s say, “There isn’t going to be one. Commitment to Facebook is extremely high.”
Some argue that the switching costs for Facebook users will grow over time and that, in part,…
NOTE: Twitter is not for sending ads. I was asked the other day how someone could set it up to broadcast ads across the web cheaply. That was definitely a “you just don’t get it” or “you have the completely…
Facebook and Twitter are the two most-overhyped social media channels for business. Not every company, product, celebrity, or child not-stuck-in-a-hot-air-balloon needs a Facebook fan page. However, there are many instances in which they are valuable for the right companies with…
So, your company wants to start a blog?
You’re saying, “Awesome. I’ll finally get to do something fun,” but before you jump right in, let’s make sure you get a few things straight. What are you marketing for with this…
The more that CNN shows Rick Sanchez’ Twitter feed,
The more that TGI Friday’s asks you to become Woody’s friend,
The more companies you will find they want to get started in social media.
BLOGS – The largest time commitment…
Prior to being contacted about test driving a Ford Fusion Hybrid, I did not have much of an opinion on Ford. My parents owned a Ford van when I was a child, and all that I can recall is that…
