<rant>
Powerpoint is a tool. Syringes and needles are tools. Hammers are tools.
Marketing is not a tool. Medicine is not a tool. Construction is not a tool. They are areas of expertise.
But marketers that insist on using Powerpoint…
Here’s the part where I prove I’ve got a little marketing cred [sort-of self-deprecating sarcasm]:
I joined Twitter on December 31st, 2006, and had no idea what I was doing with it until around June 2007 when it finally clicked.…
5, 10, 15 years ago, everyone wanted to write a book “if I had the time” (ie. if I was willing to put in the sweat equity).
This year, that has most definitely switched to business ideas, “I have this…
