Self-Promotion for Smart Companies » Twitter

So, you want to start your Twitter presence

ericauthor — Wed, 21 Oct 2009 17:03:15 +0000

NOTE: Twitter is not for sending ads. I was asked the other day how someone could set it up to broadcast ads across the web cheaply. That was definitely a “you just don’t get it” or “you have the completely wrong idea” moment. Twitter is covered in hype, filled with spam, and generally used poorly. That [...]

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So, you want to start your Twitter presence

So, you want to start your Facebook presence

ericauthor — Fri, 16 Oct 2009 16:19:00 +0000

Facebook and Twitter are the two most-overhyped social media channels for business. Not every company, product, celebrity, or child not-stuck-in-a-hot-air-balloon needs a Facebook fan page. However, there are many instances in which they are valuable for the right companies. YOUR WEBSITE ISN’T ENOUGH – Whether people come to your site through searches, clicking ads, or word-of-mouth, [...]

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So, you want to start your Facebook presence

So, you want to start your blog

ericauthor — Mon, 05 Oct 2009 13:20:59 +0000

So, your company wants to start a blog? You’re saying, “Awesome. I’ll finally get to do something fun,” but before you jump right in, let’s make sure you get a few things straight. TYPE OF BLOG – Determine well in advance what type of blog you will be running. I find that the best company blogs are [...]

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So, you want to start your blog

Can you crowdsource a business? Who wants to try?

Eric Pratum — Sun, 05 Jul 2009 14:49:11 +0000

CORRECTION: I said that no one will make a ton of money, but if it really is possible to generate a viable business, what’s stopping it from being the next blockbuster business? Related Posts:#Twtrcon: MySpace vs Facebook vs TwitterCase studies, case studies, case studies! Social media proofWhat we all need online. Will you final succeed for [...]

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Can you crowdsource a business? Who wants to try?

Case studies, case studies, case studies! Social media proof

ericauthor — Fri, 26 Jun 2009 01:55:42 +0000

Everyone keeps telling you social media is the way to go, social media is the key. I’m getting tired of that. Stop telling me that it’s successful and prove it to me already. If you can’t prove it, what qualifies you to preach about it? [Note - that's not directed at anyone specific, nor is [...]

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Case studies, case studies, case studies! Social media proof